Are you looking to power the next leap in the exciting world of advanced electronics? Do you want to help solve problems that drive success in the rapidly evolving technology and connectivity landscape? Then bring your
Are you looking to power the next leap in the exciting world of advanced electronics? Do you want to help solve problems that drive success in the rapidly evolving technology and connectivity landscape? Then bring your
Job Description 关于岗位 随着中国科技与耐用消费品(Tech & Durable)行业客户对消费者洞察需求从定制化研究项目逐步转向标准化、可复制和可规模化的创新解决方案,NIQ正在持续升级围绕 Innovation、NPS及消费者洞察的产品化能力。 作为Tech & Durable Innovation业务线的重要成员,Customer Success Manager将负责客户项目交付、客户价值实现及长期客户成功管理,通过专业的消费者研究能力和行业洞察,帮助客户将研究结果转化为业务决策与产品创新行动。 该岗位既是客户值得信赖的洞察顾问,也是连接客户需求、研究团队和产品团队的重要桥梁。 主要职责 1. Client Success & Strategic Partnership 作为客户日常主要接口,建立并维护长期稳定的客户关系 深入理解科技与耐用消费品客户的业务战略、产品规划及创新需求 主动识别客户业务痛点及增长机会,帮助客户充分发挥洞察价值 通过持续的咨询与建议,推动客户长期合作及客户满意度提升 成为客户在消费者洞察、产品创新及用户体验领域的可信赖顾问 2. Consumer Research Delivery & Project Leadership 负责消费者研究项目的整体交付与管理,确保项目按时、高质量完成 主导项目执行过程中各关键环节,包括: 需求澄清/研究设计/项目管理/结果分析/Insight Storytelling/成果汇报 与研究团队、运营团队及技术团队紧密合作,确保项目顺利落地
We Are Synopsys is the leader in engineering solutions from silicon to systems, enabling customers to rapidly innovate AI-powered products. We deliver industry-leading silicon design, IP, simulation and analysis solutions, and design services. We partner closely
Job Description NIQ/GfK致力于通过深度消费者洞察帮助客户实现业务增长。 作为定性研究团队的核心成员,您将负责科技与耐用品(Tech & Durable)行业重点客户,包括但不限于:消费电子/手机及智能终端/家电/智能家居/IT及数字设备/新兴科技产品 您将作为客户可信赖的战略合作伙伴,带领团队为客户提供高质量洞察咨询服务,推动客户增长,同时支持业务拓展及团队发展。 主要职责 一、客户管理与战略合作 负责科技与耐用品行业重点客户的日常管理与战略合作。 与客户高层(市场部、消费者洞察部、产品部、创新部及战略部门)建立长期伙伴关系。 深入理解客户业务挑战,并转化为有价值的研究解决方案。 主导客户项目汇报及高层沟通。 提供具有商业价值和可执行性的消费者洞察建议。 持续提升客户满意度及合作深度。 二、研究项目管理与专业领导 独立领导定性研究项目全流程,包括:品牌研究、产品创新研究、概念测试、用户体验研究(UX)、消费者旅程研究、品牌传播研究、零售与购物者研究。 设计研究框架与方法论。 指导访谈、焦点小组及其他定性研究执行工作。 完成分析、策略洞察提炼及故事线搭建。 整合多维度数据输出商业建议。 推动数字化及创新研究方法的应用。 三、业务拓展与商业增长 负责所辖客户业务增长及收入目标达成。 主导项目提案撰写及客户竞标工作。 挖掘现有客户及潜在客户商业机会。 与销售及客户团队协同推动客户增长计划。 参与行业洞察发布及市场影响力建设。 四、行业洞察与思想领导力 持续关注科技与耐用品行业发展趋势。 深入了解消费者行为变化、技术创新及市场动态。 输出行业观点及研究成果。 代表公司参与行业论坛、客户活动及市场交流。 Qualifications 统招本科及以上学历。 5年以上市场研究、消费者洞察、咨询相关经验。 丰富的定性研究项目经验。
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